Alex founded NurseRegistry in 2007. He is a licensed attorney in the state of California, but found that his passion lies in helping businesses and the people running them navigate the waters of the startup world. Alex is engaged in every part of NurseRegistry, from sales and marketing to coffee-runs. Alex is both a native and current resident of Palo Alto. Alex is also a member of the Palo Alto Chapter of Rotary International and the Palo Alto Chamber of Commerce, and runs a 501(c)(3) NPO in East Palo Alto dedicated to helping the local Polynesian community.